The Heart of Branding
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"The Heart of Branding"
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Care passionately and create a unique brand everyone remembers.

Who are we? What's our story? Why are we here? How are we unique? Does it make a dramatic difference? Who cares?

Learn more about:

  • How to get started with branding
  • What the heart of brand messaging is 
  • How to build your brand passionately
  • The importance of brand-value promise 

Each and every business process should be directly aligned with and animated by the brand-value promise.The simple aspect of caring will go a long way with creating a brand that sticks. 

Believe in being unique. Believe in having an identity that matters. Believe in brand power!


Offered Free by: Tom Peters
See All Resources from: Tom Peters

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