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"What 3,000 Consumers Actually Think About Trust at Online Checkout"

New research from Paze® reveals how consumers evaluate trust at online checkout.

79% of consumers want full control over how their payment information is used, even if it means a slower online checkout.

A 3,000-person survey and 44 in-depth interviews uncovered four dimensions consumers use to build trust with merchants: Reliability, Security, Recourse, and Control.

Inside the Paze Pulse® Report: Building Trust With Today's Consumer:

• How each dimension works, how it breaks, and what consumers expect
• Why behaviors merchants read as friction may actually be self-protection
• How trust is perceived across banks, tech companies, and merchants, and how they compare
• What the gap between them means for payment choice

Offered Free by: Early Warning Services, LLC
See All Resources from: Early Warning Services, LLC