Request Your Free On-Demand Webinar Now:

"The AI Search Shift Is Here. Will Your Brand Keep Up?"

AI-driven search is changing how brands are discovered, described, and cited. As platforms like ChatGPT and other AI answer engines become a starting point for research, the content that trains and informs those answers now shapes your visibility. Learn how to improve AI search presence with practical AEO strategies built for credibility, discoverability, and citation.

Why Watch

The search journey is changing. In many cases, audiences are no longer clicking through a list of links first. They are getting AI-generated answers immediately.

That means your brand’s visibility increasingly depends on whether AI systems can find, interpret, trust, and cite your content across the web.

In this on-demand webinar, industry experts explain what the AI search shift means for communicators and marketers, and how to adapt your strategy so your brand remains visible, credible, and competitive.

What You’ll Learn

• AEO explained: What Answer Engine Optimization is and why it is reshaping search
• AI vs. traditional search: How AI-generated answers are changing discovery behavior
• Feeding the AI: How press releases, earned media, and social signals influence AI systems
• Visibility tactics: How to improve your chances of being cited, trusted, and surfaced in AI-generated results

Featured Speakers

Jamie Brader
Commercial Director
Notified

Sarah Salter
Vice President, Global Partnerships and AI Innovation
WPP

Stuart Bruce
PR Futurist, Joint CEO
Purposeful Relations

Offered Free by: Notified
See All Resources from: Notified