Reaching Millennial Consumers: Using Financial Education as Content Marketing
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"Reaching Millennial Consumers: Using Financial Education as Content Marketing"
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Financial Institutions (FIs) need new account holders to survive and grow, while the communities they serve--particularly young adults--need a better understanding of investment and finance.

With the right tools, these two critical needs can be addressed simultaneously—providing the next generation of account holders a leg up, and future-minded FIs opportunities for engagement and growth.

Review the guide, Reaching Millennial Consumers, and you'll learn:

  • The benefit of financial literacy to financial institutions
  • 5 strategies to connect with millennials through financial education
  • How to use financial education as content marketing


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