Demand Sensing: Achieving a step-change in a challenging planning environment
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"Demand Sensing: Achieving a step-change in a challenging planning environment"
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Real-time data, algorithms and automation enable companies to accurately predict changes in demand and quickly respond to better serve customers, free cash flow, and improve planner productivity.

In highly competitive industries, being the best at serving customers is a key to success. Yet most companies find it difficult to predict demand and get caught scrambling to react when actual orders don’t match the forecast. To get an edge on the competition, leaders have started deploying demand sensing technologies to intelligently and quickly sense changes in demand.


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