Rethinking Build vs. Buy in the Race Toward Autonomous Driving
The path to scalable autonomous driving has been long and complex. While the promise of safer, more efficient, and more convenient mobility is clear, automakers must carefully weigh the choice between in-house development and partnerships with third-party technology providers. This whitepaper from ABI Research explores the critical challenges facing the industry, as well as the opportunities for OEMs to unlock new revenue streams, enhance brand identity, and deliver differentiated driving experiences.
Topics Covered
Coordinating Changing Suppliers: Managing complex technology stacks across multiple partners
Overcoming the Skills Gap: Addressing shortages in AI, software, and data expertise
Meeting the Scalability Challenge: Expanding technologies beyond premium brands to mass-market models
Product Fragmentation: Avoiding duplicative development across vehicle segments and applications
Controlling Brand Identity: Preserving differentiation in an autonomous future
Controlling the Revenue Opportunity: Maximizing OTA updates, subscriptions, and robotaxi potential
Ownership versus Partnership: Striking the right balance between internal development and external collaboration
Case Study: Mobileye’s modular AV platform and DXP approach
DXP Platform: Enabling customization, safety, and brand-specific driving behaviors
Download the whitepaper today to discover how OEMs can overcome development bottlenecks, optimize partnerships, and seize the opportunities of autonomous driving.
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