The Science of Marketing Performance
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"The Science of Marketing Performance"

Learn the “DNA” of the most successful marketing teams.

Marketing's "Mad Men" days are over. Great marketing is certainly an art form, but the scientific, measurable aspect is now just as important.

This 7-page eBook reveals the metrics that matter most to each of the "scientists" within any successful marketing organization, including:

  • The CMO
  • The VP of Marketing
  • Corporate & Field Marketing
  • The Marketing Operations Team
Find out how Marketing Performance Management can be the catalyst to achieving a more scientific, more measurable and better-performing marketing organization.

Offered Free by: Allocadia Software Inc.
See All Resources from: Allocadia Software Inc.


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