Once you've built the business case for purchasing a CMS, this guide can serve as a 'field guide' for the evaluation, implementation and deployment process. It begins by analyzing the anatomy of a CMS project, going through the decide and buy, implement and integrate, manage and maintain and upgrade and enhance phases. As part of the first phase, this guide provides a very useful sample of a Request for Proposal (RFP) to help you evaluate content management vendors. The guide also underlines the importance of viewing content management as a process, not a product, and suggests working with a content management vendor who will become a core part of your Web site management team.