How Top IT and Marketing Teams Can Move from Customer Experience to Experience Innovation Free White Paper

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"How Top IT and Marketing Teams Can Move from Customer Experience to Experience Innovation"

Free White Paper: "How Top IT and Marketing Teams Can Move from Customer Experience to Experience Innovation"

Historically, customer experience (CX) has been a responsibility of the marketing team to improve sales, service, and commerce. However, retail teams now recognize that a superior CX requires collaboration across all departments towards a common goal of customer obsession. This involves leveraging advanced technology and data, as well as having a knowledgeable gatekeeper with a holistic view to make actionable decisions.
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