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"Patient Centricity in Clinical Trials -- The Trinity of Patient, Sites and Sponsors"

Patient-centric strategies to drive drug development forward and enhance diversity in clinical trials.

Patient-centricity and patient diversity are challenging goals that all clinical trial sponsors seek to attain. The ever-rising cost of patient retention in clinical trials has highlighted the need for better patient engagement strategies and the flexibility required by the industry to meet patients where they are and make clinical trial participation easier and more customized to their needs. 

Listen to this webinar to understand approaches including remote study participation, personalized support, and early identification of potential barriers to facilitate higher patient participation of diverse populations. 

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