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"Mastering Marketplaces: How Health, Medical & Wellness Brands Can Maximize Growth"

Discover how top health and wellness brands boost ecommerce sales across Amazon, Walmart and other platforms while safeguarding margins, brand value and operations.

To unlock new revenue, many health, medical & wellness brands are looking beyond traditional sales channels to focus on marketplace optimization and retail expansion. The data reveals why: The global healthcare ecommerce market is expected to reach nearly $505 billion in 2025, and $1,040 billion by 2029—a compound annual growth rate (CAGR) approaching 20%.

Yet without the right strategy, new channels can present more complexities than opportunities. Manufacturers accustomed to traditional medical channels encounter unique hurdles in refining their marketplace presence. This playbook offers a strategic roadmap for healthcare brands ready to capitalize on untapped potential across their medical, marketplace, and retail sales channels. Download now to discover:

• 9 strategic pillars for marketplace success
• Real insights from McKesson experts
• Tactics to protect pricing and brand integrity
• Marketing strategies tailored for health and wellness brands

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