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"Evaluating the viability of your association's programs"

12 key questions to help you decide if it’s time to build, refresh or sunset your programs

When your association’s member, sponsor or industry programs start to feel stagnant, the key to overcoming this hurdle lies in understanding the lifecycle of your programs and knowing when it’s time to act. Associations must constantly adapt to meet the changing needs of their members and sponsors.

Use this assessment to identify the strengths and weaknesses of your current offerings and determine the best course of action to improve them.

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