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"Fueling Revenue with User-Generated Content"

Learn how brands can drive consumer content creation, capture data, and achieve unprecedented marketing results.

The explosion of social content is changing the fabric of the web. The always-connected consumer is creating and sharing content, and is influencing the way brands interact with customers. In fact, reports have shown that millennials find user-generated content 20% more influential than any other type of media.

So how can a brand use these streams of consumer content to drive unprecedented results?

This eBook will cover:

• Best practices on building a library of UGC
• How to capture data and permissions from campaign participants
• Ways to turn your website into a social hub
• Tactics to drive sales from social content

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