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"Search Engine Marketing for Decision Makers"

Learn how Search Engine Optimization (SEO) and Paid Search (PPC) can be one of the most effective components in your marketing mix — as long as you make the right decisions.

There are numerous myths and buzzwords that surround Search Engine Marketing: meta tags, PageRank, keyword density, etc. Many of you will have heard of these terms before. But the vital question you will be asking yourself remains: How do I get my web site into the top positions. By focusing on SearchEngine Marketing as a long-term strategy Bloofusion will help your company attract potential clients. This eBook will provide you some insights into professional Search Engine Marketing including:

• Search Engine Marketing: Definitions and Incentives
• What is Search Engine Optimization?
• Link Popularity and PageRank
• What is Paid Search Engine Marketing?
• The Top 5 Mistakes: Why Can't Anybody Find Our Site?
• Search Engine Marketing for E-commerce Sites

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