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"Webinar: The Modern CDP: Why Every Data-Driven Enterprise Needs Composability & Real-Time Intelligence"

Unlock Real-Time Intelligence with a Composable CDP -- The Future of Data-Driven Experiences. - November 4, 2025 | 1 PM EST

Webinar Summary:

A Customer Data Platform (CDP) unifies, standardizes, and activates customer data in real time — ensuring every team works with clean, consented, and compliant information. This reliable foundation fuels both analytics and AI initiatives while keeping customer experiences consistent across channels.

A composable CDP model complements your existing data warehouse or lake by decoupling storage and compute from real-time profiling and activation. This approach gives you the flexibility to avoid vendor lock-in while maintaining speed, scalability, and governance.

Tealium’s CDP bridges composable and real-time data strategies. With deep integrations into your data cloud environment, it reduces latency from data collection to modeling to activation — ensuring your AI and marketing workflows run on trusted, up-to-date data.

 

What You’ll Learn:

• Why leading organizations are investing in CDPs to future-proof their data strategy.
• How a composable CDP architecture complements your existing data infrastructure.
• The role of real-time data in powering personalization, analytics, and AI.
• Practical ways to reduce data latency and governance risks across your stack.
• How CDPs help unify data for both warehouse and real-time activation needs.

Offered Free by: CDO Magazine
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