Find out how OEMs can use voice commerce as the next monetization moment in the cockpit.
This white paper explores how automotive OEMs can capitalize on voice commerce technology to generate significant new revenue streams beyond traditional subscription models. As the industry shifts toward software-defined vehicles, automakers face mounting pressure to hit ambitious revenue targets while dealing with shrinking margins and increased competition. The paper examines how in-car voice commerce—enabling hands-free, voice-enabled purchases while driving—represents a $35+ billion opportunity for early-adopting manufacturers. Drawing from consumer research showing strong driver interest in voice commerce capabilities, the white paper provides strategic guidance on monetizing this emerging technology.
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