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"Flex Cards Drive Better Health Outcomes in Medicare Advantage"

This report explores how Medicare Advantage plans use flex cards to deliver benefits addressing social determinants and improving member outcomes.

Medicare Advantage enrollment has surged to 54% of eligible beneficiaries, creating intense competition as members switch plans and face 30+ options. While this growth presents opportunities, rising care costs and regulatory pressures are squeezing margins, forcing health plans to innovate and demonstrate value to retain members.

This report shows how Medicare Advantage plans use flex cards — pre-loaded debit cards for health expenses — to address social determinants of health and drive outcomes. It explores regulatory changes expanding benefit eligibility, real-world applications like groceries and transportation, and guidance for selecting the right supplemental benefits partner to optimize satisfaction while reducing care costs. Discover:

• How flex cards can improve emotional, behavioral and physical health
• Regulatory changes affecting benefit eligibility and $64 billion in supplemental programs
• Strategies for customizing benefits to boost CMS Star Ratings and retention

Offered Free by: Healthcare Dive's studioID and WEX
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