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Channel 4 Delivers Targeted Ads in a Flash -- Here's How

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"Channel 4 Delivers Targeted Ads in a Flash -- Here's How"

Find out how Amazon Web Services has helped Channel 4 build ad revenues, enhance its marketing of content, and use detailed, dynamic data to open up exciting new business opportunities.

Channel 4, one of the UK's premier public service TV channels, chose a cloud-based solution to help make sense of and monetize its unprecedented volumes of platform data. The solution they chose was Amazon Web Services (AWS). Download this case study to find out why AWS was the best choice for their business.


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