This report will look at infographics from the social marketer’s perspective.
In recent years the growth of infographics as a content medium has grown along with social media. Audiences are powerful and connected but messages face intense competition; only the best crafted truly stand out. There is a reason why Instagram and Pinterest are two of the fastest growing social networks -- visuals still work. Infographics make points visually while also being portable and easily shared.
A truly effective visual message requires a talented designer to bring it to life but it is the marketer who must come up with the objective and overall motivation. The visual world keeps on turning, these are guidelines on how to have your visual messages seen as well as heard.
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