Mobile is a commercial platform that's outpacing any historical adoption curve. Marketing executives should examine the capabilities, trends and priorities of “mobile mainstream” companies.
Verticals such as retail, finance and travel that want to win in mobile need to evolve their marketing strategies for their domains. This comprehensive executive brief contains data from more than 1,300 respondents and was produced by Econsultancy in association with Kontagent. Read it now and learn why some companies are set up for success in mobile, while others are stuck on the sidelines. Which type of company do you want to be?
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