Evaluating the performance of a website by the number of page views alone will never give you the complete story, but this is still the most popular metric used by website owners today.
Here, in this piece, the six key web metrics that every site today should be tracking are highlighted, including how to quickly analyze these results, and what they tell you about your website. These metrics, often forgotten by even web experts themselves give you information in a clear, precise and easy-to-understand manner, allowing you to improve your website based on your customers' actual browsing behavior.
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